User-Friendly Cryptocurrency Trading Platform MEXC’s Path to Globalization
In April 2018, the cryptocurrency trading platform MEXC Global (transliterated as “mocha” in Chinese) was established. At the beginning of its establishment, the name “mocha” was voted by users in the Chinese community, which is more convenient to read and easier to remember.
At that time, cryptocurrencies had gone through 10 years of history, and Huobi, OKX, Bitfinex, and the newly established Binance had become the world’s major cryptocurrency trading platforms. Within ten months of the establishment of Binance, in addition to MEXC, Kucoin and Bybit were also established.
At the beginning of 2018, the industry was in the ascendant, and only veteran projects such as Bitcoin, Ethereum, Ripple, and Dogecoin were known and traded by the public. Concepts such as DeFi, NFT, and metaverse have not yet been popular, and cross-chain projects such as Polkadot and Cosmos were still in the early development stage. Ethereum was developing its own ecosystem, and EOS and other public chains were preparing to beat it with high performance.
There was a bear market during this period, but the project teams committed to the development of the industry have already started the construction and application of decentralized oracles, AMM, ERC721 standards, etc., in the field of DeFi and NFT.
A number of new and old exchanges have also begun to deploy and exert their efforts in the cryptocurrency trading sector to provide a wide range of trading services for these emerging assets in the next 20 years. MEXC focuses on building a user-friendly exchange – providing users with safe and stable trading products, the most diverse categories of crypto assets, and the most professional services.
From April 2018 to June 2020, on the basis of spot trading, MEXC successively launched trading products such as futures, margins, and leveraged ETFs and upgraded and optimized the trading system.
Taking futures product as an example, MEXC launched it in Q4 of 2018 and, in June 2020, optimized and upgraded the “top-grade futures” as a key product in terms of core elements such as system stability and liquidity. After four years of continuous efforts, MEXC futures trading’s liquidity of the current top 50 cryptocurrencies in terms of market cap has been ranked first in the world.
In October 2021, MEXC and Bybit agreed on strategic cooperation to combine their strengths in spot and futures trading. In November, the MX Token 2.0 plan was launched to accelerate the burning and deflation process of MX tokens. In April 2022, under the circumstance that the NFT market is hot and the entry threshold for blue-chip NFTs is high, MEXC launched the highly liquid NFT Index with a low entry threshold.
At this time, MEXC has developed into a one-stop cryptocurrency trading platform integrating spot, futures, margins, leveraged ETF, NFT Index, and other trades, supporting more than 1,400 types of crypto asset spot trading, more than 120 types of crypto asset futures trading and more than 300 types of crypto asset leveraged ETF trading.
How to understand “MEXC Global”? “M” stands for “Moonshot,” which means “find your next moonshot” – to find potential high-quality crypto assets for users.
The three major sectors of the public chain, DeFi, and NFT, have successively boomed over the years. In order to meet the different trading needs of users, MEXC has shown agile execution in listing new assets. Before the sector boom, MEXC has successively deployed Cosmos, Polkadot, Avalanche, Solana, Polygon, Aave, 1inch, Uniswap, Curve, The Sandbox, Decentraland, Gala, Axie Infinity, and dozens of high-quality crypto assets. Among the best-performing projects in 2021, MEXC first listed five of them, including Solana, Decentraland, Gala, Shib, etc.
“EXC” stands for Exchange, and the LOGO is the overlapping of two mountain peaks, indicating the safety and stability of the platform. The green color means that everything will be vibrant and full of hope, symbolizing MEXC’s autonomy in the Web3 world and its bright future.
“Global” means serving global users. Compared to traditional financial markets, the liquidity of cryptocurrencies is global, not fragmented. Therefore, MEXC officially took “Global Compliance Operation” as its core strategic goal in 2019, and within the next two years, it has successively obtained four compliance operation licenses from MTR in Estonia, MSB in the United States, AUSTRAC in Australia, and VQF in Switzerland, making it one of the most licensed cryptocurrency exchanges. The compliance operation can ensure that more users have the right to safely trade crypto assets.
MEXC adheres to the localized operation strategy while operating internationally.
On the one hand, MEXC’s website, announcements, etc. can not only meet the needs of users in 15 languages, such as English, Korean, Japanese, Portuguese, and Arabic, but also it is equipped with 7*24 hours of human customer service, community angels and staffs. MEXC is able to serve users anytime, anywhere, among which its community angels and staff have penetrated into more than 20 countries and regions, serving users in more than 160 communities.
On the other hand, MEXC has established localized operation teams in dozens of major regions such as North America, Europe, Southeast Asia, and the Middle East, regularly cooperated and carried out activities with localized KOLs and community members, explored local projects, and initiated community partners program.
Currently, MEXC has more than 7 million users worldwide. In December 2021, when MEXC withdrew users from mainland China, its overseas users increased by 1100%, the annual trading volume increased by more than 70%, and the number of overseas users accounted for 70%.
According to data from ICO Analytics, MEXC’s traffic increased by 27% in July this year, making it the trading platform with the largest traffic growth among the 20 mainstream cryptocurrency exchanges in the world.
Next, MEXC will further strategically upgrade the “user-friendly trading platform” and launch the “KOL strategy” in different regions, aiming to make more users become industry KOLs and drive traders to spread the knowledge and applications about the public chain, cross-chain, Layer2, DeFi, NFT, and DAO, making cryptocurrencies a new way of life under Web3.0.
Contact:
Company Name: MEXC
Name: Jenny Sun
Email: media@mexc.com
This article is authorized for publication, and unless the source is indicated, it is submitted by users and does not represent the position of our website. If the content involves investment suggestions, it is for reference only and not as an investment basis.